Ayuda Names Daniel Fleischer as Vice-President of Business Development

Digital signage industry champion Daniel Fleischer promoted

22 OCTOBER 2013, MONTREAL, CANADA
Summary
Digital signage industry champion Daniel Fleischer promoted

Ayuda Media Systems, the developer of the Ayuda Platform – an end-to-end software platform for OOH companies, announced today at the DPAA 2013 Summit that Daniel Fleischer has been named as Vice-President of Business Development.

Daniel Fleischer originally joined Ayuda in 2011 as Director of Business Development. “We believe in organically promoting within” said Andreas Soupliotis, President & CEO of Ayuda Media Systems. Soupliotis continued: “Dan joined Ayuda at a perfect time, as we were transitioning out of a pure R&D organization into a client-focused organization. He really helped build our client base over the past couple of years. His deep industry knowledge in digital signage has really helped us grow into the space as a leader. I’m delighted to share this promotion with the entire industry.”

Fleischer is known for his deep commitment to the industry and for championing an integrated approach to signage. Fleischer commented: “The reason I joined Ayuda about three years ago was that we have a completely different strategy than most of the other software vendors in the space. Ayuda is the only company that offers a comprehensive and integrated solution that marries the sales process of OOH with execution and finance – for both digital and traditional. And my favorite part of being with Ayuda is the culture – we are the only company that consistently innovates with new products and ideas. I love waking up in the morning and coming into the office because there’s so much exciting new stuff always going on.”

A big advocate in providing customer care and forging strategic partnerships, Fleischer is known for his passionate style and endless enthusiasm about the industry. He will play a key role in Ayuda as it continues to expand internationally into the Americas, Latin America and Asia Pacific regions. He is an industry veteran with a proven track record. Soupliotis stated: “I am 100% convinced that Dan is the right person for this job. He has forged a number of key relationships along with a long track record of superior performance. The manner in which he has conducted himself as a leader aligns perfectly with our culture at Ayuda”.

Quotes
"Dan joined Ayuda at a perfect time, as we were transitioning out of a pure R&D organization into a client-focused organization. He really helped build our client base over the past couple of years. His deep industry knowledge in digital signage has really helped us grow into the space as a leader. I’m delighted to share this promotion with the entire industry." Andreas Soupliotis
"The reason I joined Ayuda about three years ago was that we have a completely different strategy than most of the other software vendors in the space. Ayuda is the only company that offers a comprehensive and integrated solution that marries the sales process of OOH with execution and finance – for both digital and traditional. And my favorite part of being with Ayuda is the culture – we are the only company that consistently innovates with new products and ideas. I love waking up in the morning and coming into the office because there’s so much exciting new stuff always going on." Daniel Fleischer
"I am 100% convinced that Dan is the right person for this job. He has forged a number of key relationships along with a long track record of superior performance. The manner in which he has conducted himself as a leader aligns perfectly with our culture at Ayuda" Andreas Soupliotis
Spokespeople
About Ayuda Media Systems

Ayuda is a digital out-of-home ad tech company. The Ayuda Platform is a supply-side platform (SSP) that is used by media sellers worldwide to manage day-to-day operations. Aside from the usual CMS + player functionality, the Ayuda Platform includes iOS apps for proposal generation, CRM, inventory and contract management, invoicing, leasing, financial reporting and BI dashboards. The Ayuda Platform also includes a full programmatic stack, enabling media vendors to setup private marketplaces & exchanges, a self-service buying app for media buyers, and an ad server that can work with first party data to serve ads and target demographics in real-time. Ayuda is a proud member of the iAB, DPAA, OAAA and FEPE. For more information about Ayuda, visit www.ayudasystems.com

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